Teoxane and ARtery 3D, together in SEME 2024

We travelled to Malaga to participate in the National Congress of Aesthetic Medicine, SEME 2024, thanks to Teoxane Laboratories. We had the honour of this important company presented our application, ARtery 3D, and its outstanding contribution to the field of aesthetic medicine. The conference was attended by over 700 surgeons, who showed great interest in our innovative tool.

Throughout the event of Malaga there were numerous presentations, discussions, interventions and explanations of success stories that dealt with the techniques and resources used by aesthetic medicine professionals who try to provide the best solutions for patients. Hence, ARtery 3D was present, an increasingly used digital tool.
Our innovative application, which provides greater security to surgeons and patients when starting treatments and operations, was present on February 23 in one of the presentations at the 39th National Congress of the Spanish Society of Aesthetic Medicine, an event that was held 39th edition, which brought together more than 2,500 attendees and almost a hundred speakers and which was organized once again by the Spanish Society of Aesthetic Medicine.


The presentation, which was titled “Teoxane, different approaches for the same treatment,” included practical cases explained by doctors José Vicente Lajo and Paula Rosso. The symposium took place in the afternoon shift of the second National Congress held in what is known as the capital of the Costa del Sol.

During the presentation, in which doctors Lajo and Rosso from the Swiss company participated, the professionals present were able to verify that in just a few seconds it is possible to detect and visualize the facial arteries of any person. 

And that, as a result of this kind of arterial GPS of the face, injectable treatments, such as Botox or hyaluronic acid, or operations such as rhinoplasty, are carried out more safely, since the surgeon knows the patient’s blood vessels. Furthermore, thanks to ARtery 3D, once a patient’s arterial anatomy is analyzed, all that information is accumulated for future occasions, saving the patient the inconvenience of having to undergo certain analyzes every time they enter a medical center.

The new application, created by Augmented Reality and which is already present in several countries, was announced before in Malaga at other important events for aesthetic surgery professionals such as IMCAS in Paris (February 1 to 3, 2024) or AECEP Meeting in Madrid (November 16 to 18, 2023). 

At both events, professor and doctor Benoit Hendrickx, founder and president of Augmented Anatomy, was the one who spoke to explain the trajectory and advantages in safety, efficiency, comfort and versatility of working with ARtery 3D. As happened in Paris or Madrid, in Malaga the advantages with which surgeons who already use ARtery 3D work aroused great interest among the professionals present, who always applaud the innovations in which surgeons and patients gain in safety.

For Augmented Reality, the Malaga event confirms the upward trajectory of ARtery 3D, an application increasingly used by surgeons who are sometimes, for example, forced to reconstruct serious facial injuries caused after a traffic accident. 

Some of the clinics in which patients are already previously treated with this technique are the Phi Clinic in London, the Center Clinic MIR-MIR in Barcelone or the Laser Medical Institute in Madrid, centers of recognized prestige in the field of aesthetic surgery.

Expert surgeons from the aforementioned centers in London, Madrid or Barcelone consider that the app manages to reproduce the patient’s facial arterial system very easily, since it is a very intuitive app. You get a more concrete image of what you will encounter when operating. And thus, respecting the vascular structures, risks are reduced, which benefits the patient. As professor and doctor Benoit Hendrickx always remembers, “the objective was to find a tool that would show the real anatomy of any patient. And that’s when augmented reality technology emerged as a concept. So we decided to take the images we obtained from an MRI to augmented reality, in order to see the arterial anatomy. And it worked”. Currently, the founder and president of Augmented Anatomy is proud to see “the positive reactions of patients when seeing how ARtery 3D works, since they now feel more confident.”


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